Sno Falls Credit Union

Freelance Senior Copywriter | 2020

This was a complete tear-it-down and build-it-back project. It involved creating a voice and tone for the credit union that balanced comforting its longtime local (aging) population with its new desired (tech-savvy) population. I rewrote the entire website and learned quite a bit about credit unions along the way. I think Don Draper would be proud I nabbed a financial client.